On February 16, 2016 in Marrakesh, Morocco, a new global campaign was born. Created for young people to promote and contribute to achievement of the United Nations Sustainable Development Goals, the campaign will educate, empower and engage youth in the global process. UN-HABITAT joins forces with AIESEC International, PVBLIC Foundation and Asian Development Bank to launch this very important campaign that aims to reach hundreds of thousands young people worldwide and become part of the history.
Unlike with the Millennium Development Goals, young people have an opportunity to play a significant role in achieving SDGs since the very beginning of the process. They have the skills as well as the capacity to plan and deliver, especially because they are not hindered by bureaucracies of governments and large international organizations. Thus, the way the world will be shaped by 2030 depends largely on youth engagement and youth participation in the SDGs projects and initiatives.
In 2016, the campaign has a number of its own ambitious goals. With the help of the founding partners, #Youth4GG wants to reach out to 1,000,000 young people across the world through the Youth Speak Survey. It is important to understand how young people themselves view the world and its challenges, what solutions they propose and what they imagine the world in 2030 to be like. Youth Speak Forums, organized to bring together young and senior leaders from a diverse cross-sectorial background, are held to ensure that young people are not only aware of SDGs, but that they understand the message, the targets and the indicators. Over 15,000 youth leaders are invited to attend the forums in the upcoming months. Lastly, the action. It’s time we walk the talk and shift our focus from the conference halls to action on the ground. 28,000 young people are expected to take an action in 2016, however small or large, to contribute towards achievement of SDGs.